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Salesforce Certified Marketing Cloud Consultant certification is a valuable asset for professionals in the marketing industry. It demonstrates a high level of expertise in Marketing Cloud and sets candidates apart from their peers. Salesforce Certified Marketing Cloud Consultant certification also opens up new opportunities for career advancement, as employers are increasingly looking for candidates with proven skills and knowledge in Marketing Cloud.
To qualify for the Salesforce Marketing-Cloud-Consultant Exam, you must have experience in using Marketing Cloud for at least six months and have a deep understanding of email marketing, mobile marketing, social media marketing, and advertising. You must also have a good grasp of data management, segmentation, automation, and reporting. Moreover, you must complete the Marketing Cloud Consultant Certification Trailmix on Trailhead, which provides a comprehensive learning path for the exam.
Salesforce Marketing Cloud is a powerful digital marketing platform that allows businesses to engage with their customers through various channels such as email, social media, mobile, and web. To become a certified Salesforce Marketing Cloud Consultant, you need to demonstrate your expertise in configuring, implementing, and executing marketing campaigns using this platform. The Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) certification is a globally recognized credential that validates your skills and knowledge in the field of digital marketing.
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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q152-Q157):
NEW QUESTION # 152
A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow up to those who have engaged with the content.
The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between contact > person account > real estate agent > property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.
What solution should be recommended for execution efficiency?
Answer: B
NEW QUESTION # 153
A customer wants to automate the send of a monthly promotional email. The customer will upload an audience file to their account's Enhanced FTP on a monthly basis on the 15th day of each month, expecting the email to be deployed upon completion of the import activity. However, if the 15th of the month falls on a Saturday or Sunday, the customer will provide the file on the Friday prior to the 15th and expect the promotional email to be sent on that Friday.
Given the customer's requirements, which method should be used to automate their monthly promotional email?
Answer: C
NEW QUESTION # 154
Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience.
They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list.
Which solution should the consultant recommend?
Answer: A
NEW QUESTION # 155
Northern Trail Outfitter wants to integrate Marketing Cloud with it existing point-of-sale system in order to email purchase receipts to it customers. The point-of-sale data will need to be transformed to be received by the Marketing Cloud triggered send API.
What extension product should be used to accomplish this integration?
Answer: D
Explanation:
To integrate Marketing Cloud with their existing point-of-sale system in order to email purchase receipts to their customers, Northern Trail Outfitters should use MuleSoft Anypoint Platform. MuleSoft Anypoint Platform is a tool that allows marketers to connect and integrate different systems and applications using APIs and connectors. MuleSoft Anypoint Platform can help transform and map data between different formats and protocols, such as JSON and SOAP.
References:https://www.mulesoft.com/platform/anypoint-platform
NEW QUESTION # 156
Northern Trail Outfitters (NTO) send emails from Content Builder and Journey Builder. When subscribers reply to an email, NTO would like to send an auto-reply message using a pre-defined HTML email that explains email replies are unmonitored and they should call NTO for any inquiries.
How could these auto-reply messages be enabled?
Answer: B
Explanation:
Explanation
To send an auto-reply message using a pre-defined HTML email when subscribers reply to an email, Northern Trail Outfitters should create a triggered send and from a sender profile properties page, enable 'Custom Reply Mail Management Settings', 'Use Auto Reply' and 'Reply using triggered send' options, then select the triggered send email. This will allow them to use a custom HTML email as an auto-reply message instead of a plain text message. References:
https://help.salesforce.com/s/articleView?id=sf.mc_es_reply_mail_management.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_es_create_a_triggered_email_message.htm&type=5
NEW QUESTION # 157
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